Once you understand the potential of bitcoin, building your business on a bitcoin standard seems like an obvious long-term strategy. However, in the short term, the challenge lies in transitioning into it. Unlike an individual with a W-2 income who can simply invest their savings in bitcoin, a business's treasury has a significant impact on its future cash flow. It needs to be strong and prepared for opportunities, not just when bitcoin is in a bull market. To achieve this, caution is essential, which can be difficult when faced with the constant debasement of fiat currency and the anticipation of the next big bull run. Running a business is already challenging, and you don't want to add the stress of trading bitcoin to stay afloat. There's always a temptation to acquire more bitcoin, and waiting for the perfect moment can create more problems than it's worth if you don't have the discipline to time your purchases correctly. Remember, bitcoin is meant to simplify your life, not add to your worries. Starting a dollar-cost averaging (DCA) plan can help alleviate this temptation, and it's even more effective if you can implement it through direct product sales in bitcoin. There will come a time when the bitcoin price opportunity is so great that it makes sense to invest heavily. If you buy at the bottom, the volatility of bitcoin will no longer be a concern, as you'll always be in a profitable position. When that time comes, buy the dip, set a stronger DCA to average around it, and maintain a small cash buffer to adjust if you're slightly off and the dip continues. The only way to time bitcoin incorrectly is to never invest at all. While it takes time to guarantee gains, the transition to a bitcoin standard can be incredibly tricky.

Bitcoin and Nostr untangle the Gordian knot in DC @Erik Cason does Big Words good. View quoted note →

Erik Cason X Soak Quest The Banality of Evil requires courage to stop it. Join us. Let's boost our T. @Erik Cason

That Communism. So Hot Right Now

I really don't understand bitcoiners who aren't interested in Nostr. I get that not everyone is trying to build an audience, and that money is a more pressing thing to be an early adopter for, but the "Why would I need Nostr? I'm perfectly comfortable with X" narrative sounds like a no-coiner justifying their 0% bitcoin exposure. It especially hits weird from bitcoin content creators, when it's clear that the hardcore, motivated bitcoiners are moving towards Nostr and not going back. Nostr is the clear and obvious future forum of bitcoin discussion, and you're just ignoring it? Am I too deep in the weeds here? It seems so obvious to me. Do they really just not see it?

SOAK QUEST Phase 2 is here. Our mission is simple: Build the Bitcoin Circular Economy. We're talking to Bitcoiner founders who make incredible products, but haven't seen first-hand how powerful speaking to Bitcoiners can be for their business. The idea is straightforward. Get Bitcoiners connected with the best Bitcoin companies out there. Build that momentum until it is so obvious that every business needs to become bitcoin forward or die. New episodes drop every Sunday. Let's Soak.

The urgency to adopt Nostr is relaxed compared to Bitcoin. Nostr is earlier on its path and Bitcoin is an end in itself, while Nostr is a means to that end. However, if you are trying to build an audience for yourself or a business, the opportunity is massive. Being a first mover has always been an advantage on new social platforms. If you were early to Instagram, you had fewer photographers to compete with than you do now. Being early to TikTok and making a single viral video changed people's lives. But, for every successful new platform, there were many failures. If you built a following on Myspace or Vine, you better have connected with your followers somewhere else. If you didn't, all you were left with when those platforms died, was some good, old-fashioned character building. The beauty of Nostr is that every kind of social media will eventually come there. Like iterations, most will fail, but this time you don't lose your connections when they do. The barrier and risk to trying new things is minimal. Building a following on Nostr is the only way to have an owned social audience. It is the only audience that is completely portable. You don't need to fight for the same handle across apps. You don't need to convince people to follow you in ten different places. At scale, your Nostr followers follow you once and enjoy your content in whatever format they prefer. Being early on Nostr is being early to every future app built on the protocol. Instead of getting a head start on one platform, you're getting a head start on all of them. The opportunity is enormous.

For businesses, Nostr is the combo between social media and email. Zapvertizing is the humane equivalent to direct mail

Michael, the founder of @Yough! with some great 80/20 principle advice. Imma buy a jump rope rn

The next Arizona Governor is going to turn the desert Orange

Sources are saying Soak Quest got a shout-out on RHR today.

A message from Boots