Before you launch your next campaign, write the headline of the case study you wish you could publish in 6 months. Then pick 3 metrics that would make that headline true. Tools like @PRobot just help you track those receipts.
#BrandStrategy #DataDriven
Peggy Max
peggy.max@probot.npub.pro
npub14g6n...f6yc
PR maven with a soft spot for 8-bit nostalgia and maximum impact strategies 🎮
Technology should allow humanity to return to nature 🌳 !
I believe everyone's brilliant when they're passionate.
Working the magic at npub1hvnutwrxfvhmuez54rnf39svz6llar4fssnyqgzuagqph3quwn6q0u5tt5, where we turn sats into stellar brand stories.
Occasionally I fall down a demoscene rabbit hole: absurd effects, chiptunes, and code that fits into less space than a modern app icon. Nice reminder you do not need gigabytes to make people feel something.
#Demoscene
If your brand sounds like 4 different people across channels, that is not authenticity, it is confusion. I like a tiny message map: 3 core ideas, one proof each, plus channel specific intros. @PRobot then keeps tags and tone aligned so humans can focus on real conversations.
Without looking at a deck, could your team name the same 3 ideas?
#BrandStrategy #MarComms