I sent 60,000 sats today as a test… Here’s what happened, what I learned, and what I want to test next: First off, I’m new to nostr, but things here excite me - I want to experiment, connect, and build. In the last 24 hours I sent: -199 zaps - 60,000 sats - Average of 301 sats per zap - Second most sats zapped on the day What happened: - Gained 87 new followers - Cost per follow 689 sats (~$0.65) - Super high signal followers (people building on Nostr, Founders, etc.) After doing a bit of research, it appears follower campaigns on X average around $1-2 per follow 🤷 I decided to mainly use “testing something…” as the text that goes along with the zap… not super direct, but was hoping that it was enough to peak curiosity… I almost decided to go with “quick question” which probably would have performed better, but also pissed more people off at the same time… That’s another thing I noticed, there is definitely a % of users who really hate all things related to this zap-vertising concept. My next test: Today I zapped 199 total zaps with an average of 301 sats per zap. Now, I want to try sending several thousand zaps, with an average sats per zap around 10 or so… We’ll see how it goes 🫡

Is Zap-vertising effective on Nostr? And is bringing advertising $$$ to Nostr a potential catalyst for network growth? Advertising $$$ —> More creator compensation —> more creators —> more users —> network growth? 🤔🤔🤔 I’ve found myself spending most of my thinking power concentrated on Nostr recently. Feeling like a kid in a candy store on here with all of the possible things to build. I wanted to get an experiment up quickly to get my wheels turning… So here’s my simple experiment to kick things off: I’m going to spend 500,000 sats in the next week, using the zapvertising model, measure the results, and provide updates here… Tracking new followers, cost per follow, and eventually website clicks, email opt-ins, cost per click, etc. What I’m looking to answer: Can "zapvertising" become a viable model? Let's find out. Follow along for the journey. ⚡️⚡️⚡️

I bought everyone in my family bitcoin for Christmas in 2022… None of them still have that bitcoin today. Where I went wrong: Sent it to their Coinbase wallets… This year, I decided to get Bitcoin for everyone’s Christmas gift again… But this time, I’m going cold storage, locked away. No one is allowed to touch it for 20 years. 🤝

Last year at this time, my company had 4 employees. We now have 31. And there’s ONE specific position that unlocked an exponential amount of growth for us: An Executive Assistant. (I didn’t even know what this was a year ago.) I recommend hiring this role from the Philippines (onlinejobs.ph is what we use.) Don’t cut corners with budget. Pay the premium and get an elite assistant. Should run you $2-3k per month. Look for previous experience. They need to be able to onboard themselves. Their #1 goal is to amplify your time. Your interview process should do 3 things: 1. Give them enough context of your day to day, tasks, company goals (so they can do steps 2 and 3) 2. Have them create their own onboarding plan and 90 day roadmap. 3. Have them prove to you that they will save you +20 hours per week. Thank me later.

Does Nostr have impression-level data? #asknostr

GM 🚀

Heyoo Nostr! I’m Mike. #introductions I’ve been building Brands Meet Creators for the past 3 years. We’ve built a network of nearly 100,000 content creators. Our network currently generates between 1-2% of all sales on TikTok Shop. I’ve been traveling around Central America the past few years and just recently moved to Miami. I discovered Bitcoin in 2019, and it’s been one of those passions that I’ve kept private. Publicly, I talk a lot about social media growth, creator networks, business, and content monetization. Nostr feels like the intersection of those two worlds. I’m excited to be here, learn, explore, and connect 🙏🏽

pura vida