‘Cool people’ is always subjective. Right or wrong, most people will think of us bitcoiners geeks and nerds. I personally don’t think it’s necessary or helpful to judge groups of people.
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As a personal KPI it's good. It's not about judging, I'm not saying there's anyone who would not come. I personally prefer quality over quantity and striving for numbers is not the best approach.
Value is always subjective and it's good.
For some people even Facebook is good.