Had a beautiful drive home with the kids, and a couple of delicious beers, over some home-made pizzas
Ocean in the distance
Sunshine beaming down
It inspired me to create a beer of my own
A really really really good lager
Not full of grains that have been sprayed by chemicals
But the best possible ingredients
It would be something that wouldn’t even give you a hangover
Like beer of 100 years ago
Given my family company in the UK is a beer and pub company, you could say that I know a fair bit about the industry, and I can really see an opportunity
A luxury brand that sells a beer someone who buys expensive wine would also drink
Whilst a wellness expert would also like it
People still love a drink even if irregular
Why not make that drink the best possible quality?
If you’re only going to have 2 beers, why not make them the best possible beer you could buy?
If I was clever about it, I reckon it wouldn’t disrupt homeschooling all that much
Why wouldn’t this work?
Replies (11)
Sounds like a great plan, Jake! Cheers and good luck! 🍻
This idea will def work! Throw it into the journal (mind-blockchain so we don’t forget!)
I’d love a good Lager with some serious proof of work behind it like you describe here⚡️🤘🏼
Yeah will definitely sit with it for a few days
Inspiration is like that
Comes in waves
Maybe I’ll sleep on it and think “stupid idea”
Hahah, had some of those yeah.
Initial brand names
- 1777
- The Luxury Lager Co
- The Byron Beer Co
Feeling a very strong draw… A key piece: a tech driven Brewery
- shopify
- social media
- pre-sales
Really own the high quality, organic, champagne-of-lager niche
“If you’re only having one, why not have the best?”
nostr:nevent1qqs99da4tsy4kntxt9vaulu9h2e00h4u8pqrt8yhj6ymgu4hjpxvqyqpz3mhxue69uhhyetvv9ujuerpd46hxtnfdute5lu2
That is very similar to our strategy, but with Kombucha. We went with Kombucha because of the overall better health effects.
Perv
Perv
Nice! Really cool to see
Health is a key factor no doubt
I would be willing to bet that many of your kombucha customers also still drink beer
If only from time to time
I know alcohol isn’t good for me, slows me down, lowers productivity, but I still do it
My thesis would revolve around making a beer that was free of all the garbage that makes your hangovers horrible
Very much at idea stage!
Perv
Yeah, I can't drink commercial beer, but love a good homebrew.
