I didn't even know they had an npub. They should for these sorts of things.
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They post on Xitter daily. Nostr is not considered an important enough audience to engage with.
That clearly isnt entirely true but I agree at least a cross post for the company account would be cool. To be fair it isnt a Nostr company. Unfortunately, a ton of Bitcoiners sleep on this thing for some reason. Nothing you don't know.