If there is a risk that it never will scale non-custodially why shouldn't there be a plan B, C, and D available? No one said anything about giving up. People will always start alternate projects. The birth of Bitcoin itself was an alternate project from ones before it.

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I don't have a problem with developing alternatives, a free market is a good thing. I see a lot of people give up on Bitcoin and relinquish their influence on it.