Listening to this pod and thinking
A handwritten note costs something. Time at a desk, bad handwriting, a stamp. You can't fake the effort, so the effort itself is the message. Same with a friend who drives across town, or a colleague who read the whole document before commenting.
AI made words free. I can produce a thoughtful-sounding email in four seconds, and so can everyone else. So the words stop being the signal. What's left is the cost behind them.
That's not a reason to avoid the tools. I use them all day. But it does change where value sits. If something took me nothing, don't be surprised when it's worth nothing to you. The things I want to be believed on, I still pay for in friction.
Ask yourself before you send it: what did this cost me? If the answer is nothing, it probably lands as nothing…
Apple Podcasts
Nick Richtsmeier - The Damn Rules
Podcast Episode · Ditching Hourly · 28 August · 53min







