The story begins now.
Today marks the start of a journey across America’s backroads—from city streets to cattle country—with RS “Ruffshot” June and Texas Slim leading the way. Beef Maps is more than a series. It’s a movement to restore real food, local connection, and the spirit of the land.
🌐 List Your Ranch and Become a Featured Producer on the Series:
🌾 Get Involved as a Featured Rancher:
🤝 Sponsor the Series: http://SaveBeef.org or email june@beefinitiative.com
📲 Follow for full episodes on Instagram, TikTok, and Facebook:
@beefinitiative
🎥 Subscribe on YouTube for exclusive interviews and deep dives:
@beefinitiative
#BeefMaps #TexasSlim #RuffshotJune #BeefInitiative #FoodSovereignty #KnowYourRancher #LocalBeef #RealFoodRevolution #RegenerativeRanching #AmericanRanchers #TheStoryBegins #DocumentarySeries
BeefMaps — Find Your Rancher. Taste the Difference.
Interactive map of Rancher Direct Certified beef producers across the US. Find and buy beef straight from independent American ranchers.

Beef Initiative
Let The Beef Initiative Promote your Ranch
Let the Beef Initiative Open New Gates for you!!

Beef Initiative:




We are Kameron and Lexus Haecker, we started Half Calf in 2018 to provide high quality local Texas beef to the surrounding communities of central Texas.
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