How our indigo denim western shirt changes (before and after)

100% cotton indigo dyed 7 oz denim 🤘 cut and sewn in the U.S.A.

The Kruse Brothers in a desert chore coat and vintage chambray western shirt 🌵

We make a lot of cool shirts. This is the one I wear the most - our indigo denim western. The one on the left is brand new. The one on the right is my personal I’ve worn 50+ times. The way it fades and the softness that comes out of this one is incredible.

UPDATE on our 50% off deal. Thank you to everyone that’s ordered - it has helped us a lot. We’re going to run it for 24 more hours. You can grab any two of these shirts and get 50% off: - Heavyweight Corduroy - Railroad Stripe Flannel www.westmajor.com/collections/fall-winter-sale CODE: NOSTR26 Long live the American western shirt 🌵 🇺🇸

NOSTR - we’re doing 50% off any of these shirts: Heavy-Weight Corduroy in Navy Heavy-Weight Corduroy in Brown Railroad Stripe Flannel in Clay To everyone that has ordered - thank you 🤘 Use the code ‘NOSTR26’ at checkout. The code can be used 27 more times, and used any of these 3 shirts. Order 2 or more and you’ll get free shipping too. westmajor.com/collections/fall-winter-sale

We don’t use any poly fabrics - all cotton or natural materials. I didn’t always think this way though. In the early days, I actually wanted to make a cotton / poly blend. But then my teacher showed me the way, and once she pointed out that it felt like plastic (something that I just didn’t think about or feel at the time), I couldn’t go back 💀

Daily rant - about making western shirts in America and how a small brand like ours gets impacted by tariffs. WE FIGHT ON 🫡

Anyone in Chicago? You can now find West Major at Ford General. Awesome store that carries a bunch of great menswear brands. Go check it out if you’re in the area (and ask to try on West Major 😉)