Just some Arsenal fans in enemy territory at Manchester United, one day before the Champions League final 😁 Had a great time at the Uniteid Event organised by Rooful Ali of Emerald Network and Aatif Majid of Halal Expo Manchester 2026. Something different. Never been to Old Trafford before. More importantly met some amazing people. Also had a good catch up with Rooji The Foodie, Amrein N and Azeam Akram. Said it before a gazzillion times, the UK when the weather is good is something else. So many cool people doing cool things, up and down the country. Issue is trying to keep up with all these events 😂 For now, you can imagine the excitement in an Arsenal household today. ⚽️

Internal work first. External execution second. Transitioning from employment to entrepreneurship is less skill, and more psychological. Not just a pattern I’ve noticed in others, but myself first and foremost. The issue is, most of us focus too much on the skill, strategy, tools, techniques, plan… …everything except the psychological blockers which actually move the needle. AI doesn’t change this equation. In fact, makes it worse. Are you prepared to do the internal work? Are you prepared to expose yourself through immense discomfort? Are you prepared to show up, looking like an amateur, but keep going anyway? Most are not. Most will struggle to adapt to the post-career AI era. It’s not as simple as failure vs cowardice. It’s deep rooted psychological conditioning. Tapping into behaviour and identity - the two most difficult things to change - the two biggest Minotaurs you as a career professional will face. And that’s what

Minotaur Mastery | Self-Mastery for Modern Professionals & Founders

AI Career Strategy & Visibility | Minotaur Mastery

Strategic visibility system for professionals to not be obsolete in the AI age. Turn your expertise into demand, build a personal brand & create op...

is about.

Eid Mubarak. Have an awesome day.

Some highlights of yesterday’s Batley Entrepreneurship Club event. Nicely taken and put together by Amrein B (who’s also always provided so much help and support every time there’s been an event).

The ladies absolutely smashed it up last night at Batley Town Hall! 👏🏽 Ngl I was nervous about this one myself, with it being the first female panel we've had at a Batley Entrepreneurship Club event. But the feedback, love, support, energy from the crowd was fantastic. The really positive thing, it wasn't just the women that were inspired; so many men provided glowing praise as well. A fair few teenagers and young people in the room were buzzin' too. A big THANK you to Annissa Mohsin, Sobiya Jawaid and Rooji The Foodie talking about their journeys and sharing their unique insights. Feedback included people saying they were happy to hear the vulnerable, difficult parts rather than just the good things. It takes a lot of courage to be vulnerable on stage in front of lots of people - approx. 88 turned up on the night from 107 registrations. Huge thank you to EVERYONE that attended - once again people travelled from far and wide to lil ol' Batley 😂 Huge thank you to the local businesses that supported: Chaiiwala Batley, Zahoor Sakharkar & Spices & Rices. Huge thank you to the supporters and sponsors: 🎗️ CK Foods (Omar Bhamji) 🎗️ West Yorkshire Combined Authority Shout out to the BEC members who also took the stage about their projects. And a massive thank you to ALL the volunteers & helpers who make nights like this happen. This is Batley, where things happen...and it happened last night!

We are just 3 days away! 3 sensational stories. Superstars in the audience. Electric energy in Batley. Make sure you are there: 📆 Friday 8 May 2026 ⏰ 18:00 📍 Batley Town Hall

Batley Entrepreneurship Club

Doing events is great training for entrepreneurship. It's chaos which you need to bring into order. You can plan as much as you want, but when an event starts you just roll with it, as things don't actually go to plan. The first event, naturally was the most stressful. Didn't really know what I was doing. Tried to make plans for every single little thing. When things deviated, the stress just increased. So when the speaking finally began, and the microphone stopped working, well...it was not comfortable at all having so many silent faces staring at you waiting 😂 Experience means letting go. Because what you're letting go is the need for perfection, which means letting go of stress. The irony being, if it is too formal, too perfect, too scripted, it becomes less relatable. That's why we don't enforce dress codes or any other expectations. You come as you are. You meet people as you are. You build relationships for who you are. None of that pretentious chest-forward, polished drivel you get at most networking events. It's just a vibe and an experience which you can be part of, 3 days to go. Get your tickets:

Batley Entrepreneurship Club

Potential means nothing. Expression means everything. Communication is the number one skill you need to develop. Historically you got away with being a quiet professional. In the post-career era quiet professionals will be the first to go. Learn to speak up. Learn to become visible. Learn to function as a media company. Send a DM to learn more about the Minotaur Video Exemplar programme.

"You've got to see it to be it." Nasar Hussain dropping some words of wisdom here and summing up why events are important. Social media is powerful. But it comes with a lot of noise. And now with AI, even more slop. In person you can't fake it. The actual person shows up, no filters. It's all about the human interaction as Nasar puts it. What I love about this clip is how Batley, a town that typically gets written off, became the attracting factor. Just like Bradford, there's so much good happening in these places. It just needs highlighting. That's what these events do. Real people. Real stories. Real inspiration. Just over a week away. Be there:

Batley Entrepreneurship Club

Personal brand no. Media company yes. Social media has changed. Most of the feeds are now unbearable with AI slop. You’re posting into a jungle. Strategic content distribution across platforms is the play. Volume compounds. The formula: Repetition. Reputation. Relationships.

I, like many of you, was conditioned to dislike attention. But "attention is currency" Yeah we all cringe when gooorooos say that. However, there's an element of truth in it. The post-career era rewards attention. All of these platforms are fighting for attention. Media, government, big tech - all vying for attention. Feels like err'one's been bangin' on about you needing a personal brand, why? Because it gets attention. Most professionals cringe at the sound of personal brand. But you need to reframe, personal brand is child's play. Serious operators know they need to shift towards a full blown media company. And as a media company you need distribution. Which brings you attention. With that attention, you then solve problems, help people, provide value, and build your career. You stay relevant in an AI age making seismic changes. Yesterday, I talked about my March analytics. One month means nothing. As a distribution system you need to zoom out and take a look at the compounding effect: Approximately 3 million views across 5 platforms. (Doesn't take into account the 2 other platforms I've posted on, nor the posting on brand accounts). Some of you will remember when I was spoofin' 7-figuhhh-hustlaa a couple of years ago after surpassing a million on LinkedIn. Being on one platform is dangerous: censorship, account removals and it's all gone. As a media company you're not focusing on one platform; you're focusing on different distribution channels. You're not comparing to what others are doing and getting. You're building out assets that work for your circumstances. A more detailed breakdown here:

Minotaur Mastery | Self-Mastery for Modern Professionals & Founders

Professional Visibility: Why You Must Become a Media Company Instead of a Personal Brand | Minotaur Mastery

In the AI era, professional visibility & distribution are no longer optional. Here's why every one needs to function like a media company to s...

Some people build empires just so they don’t have to go home to a quiet room. We call it ambition. Most of the time, it’s just a specific form of modern sedation.  You use constant work and "building things" as a high-status distraction to avoid internal confrontation.  The inability to be alone with yourself is a classic "Internal Minotaur" It’s a fear wrapped in a suit that keeps you trapped in the maze of busyness. I stayed stuck in a legal career I hated, and then sedated with movies, computer games and tv shows before trying to build something. Didn’t work. Internal peace must come before external execution. Otherwise, your external results will always lead to internal dissatisfaction.  The vicious cycle repeats keeping you trapped in the Minotaurs Maze. Master your Minotaurs. Master yourself.  Escape the maze of modern sedation: https://minotaurmastery.com  Think. Evolve. Contribute. Ascend.

If nobody sees you, nothing else matters. You as a media company need visibility, which comes from distribution. Most will tell you views don't matter, and they're vanity metrics. Don't listen. Traditionally it used to cost millions in ad spend to get views. You can now get them without spending a penny. Views for the sake of views matter little. But they're the first, most important part of your media distribution system. Without views, doesn't matter how smart, intelligent, great at your job you are. You become invisible. You become stagnant. Without views, doesn't matter how great your product or service is. Nobody knows it exists. Nobody will use it. I changed my strategy from 1-2 platforms only because I was looking at it like a "personal brand" It's no longer personal brand, it's media company. And therefore MULTIPLE distribution channels. My March numbers are approx. 163k views across different distribution channels. With AI, this all becomes data that can be analysed. I've started vibe-coding a personal media intelligence platform. So I'm practicing what I preach and ticking off the different skillsets I keep mentioning you all need to develop: Expertise in your field Proficiency in AI Problem-solving Communication Visibility Full breakdown on how and why you need to become a media company here:

Minotaur Mastery | Self-Mastery for Modern Professionals & Founders

Professional Visibility: Why You Must Become a Media Company Instead of a Personal Brand | Minotaur Mastery

In the AI era, professional visibility & distribution are no longer optional. Here's why every one needs to function like a media company to s...

Your job isn't safe. Neither are your perks, your flexibility, or your career trajectory. Five LinkedIn top stories published today tell the whole story: - Meta's AI-driven layoffs - Vanishing workplace perks - High-earning men using AI to get ahead even more - Why you need to be ambitious Developing leadership skills The external pressures are obvious. The internal barriers are what actually keep you stuck. That's what Minotaur Mastery addresses. Start by understanding how & why you need to become and function like a media company:

Minotaur Mastery | Self-Mastery for Modern Professionals & Founders

Professional Visibility: Why You Must Become a Media Company Instead of a Personal Brand | Minotaur Mastery

In the AI era, professional visibility & distribution are no longer optional. Here's why every one needs to function like a media company to s...

This is where the magic happens...open relationship building before and after the speaking. The atmosphere in this room becomes electric. Refreshments. Stalls. Conversations. Literally had to throw people out last time; so we've extended the booking time for the next event. Early-bird tickets expire today, grab yours in the comments to be part of another amazing evening. 📆 Friday 8 May 2026 ⏰ 18:00 🏫 Batley Town Hall 🎟️:

Batley Entrepreneurship Club

Your work doesn't speak for itself. It never will. The longer you keep hoping it does, the longer you'll remain overlooked. So what do you do? Stop thinking personal brand. Start thinking media company. Because you are a media company no matter what your industry or field of expertise is. You need to start behaving like it. I repeat, there are 5 key skills you need to stay relevant in the AI age at minimum: - Expertise in your field - Proficiency in AI - Problem-solving - Communication - Visibility / Distribution This applies to individuals, whether employee or entrepreneur, and businesses whether big or small. Being a media company doesn't just take care of the bottom two. It will amplify you as an expert in your craft, force you to learn AI, and get your problem-solving skills to work. Here's where you can read more about it and what I'm doing personally:

Minotaur Mastery | Self-Mastery for Modern Professionals & Founders

Professional Visibility: Why You Must Become a Media Company Instead of a Personal Brand | Minotaur Mastery

In the AI era, professional visibility & distribution are no longer optional. Here's why every one needs to function like a media company to s...

AI is going to mess a lot of people up. Some are already losing their mind. Many more will too of appropriate steps arent taken. Internal work first + external execution second. Conquer the internal Minotaurs in the maze of your mind. Conquer the external Minotaurs in the maze of your life. The Minotaur Mastery way:

Minotaur Mastery | Self-Mastery for Modern Professionals & Founders

AI Career Strategy & Visibility | Minotaur Mastery

Strategic visibility system for professionals to not be obsolete in the AI age. Turn your expertise into demand, build a personal brand & create op...

You asked, we delivered. The request for the next Batley Entrepreneurship Club event was to platform more women. That's exactly what we're doing. 2 amazing stories; which will benefit everyone men and women alike. In addition to the amazing speakers, we will have the networking sessions before and after which have been electric. Make sure you're there: 📆 Friday 8 May 2026 ⏰ 18:00 📍 Batley Town Hall

Batley Entrepreneurship Club

"When's the next event?!" I keep gettin' asked. Well, here we go... Batley Entrepreneurship Club Presents: Women Breaking Barriers! An evening focused on powerful stories of women breaking the mould, building, scaling, failing and rising again. This event brings two exceptional founders & leaders to Batley. - Annissa Mohsin who built a £30M business from a spare room - Sobiya Jawaid who broke cultural expectations, from kickboxing champion to business & leadership Both are taking centre stage at Batley Town Hall to share what it really takes to push past limits and build something meaningful. And of course, this will be followed by the open networking session; which now has a reputation that's really spreading far and wide! You just wanna be there: 📆 Friday 8 May 2026 ⏰ 18:00 📍 Batley Town Hall Secure your place for another memorable evening and register now:

Batley Entrepreneurship Club

Shout out to the supporters and sponsors for this event: - West Yorkshire Combined Authority - CK Foods - Chaiiwala Batley This is Batlehh, where things happen…and it’s happening on May 8!

Eid Mubarak. Have a blessed day with your loved ones. Cray cray times out there; today is a day to just switch off and be present to celebrate. On a personal note, the Minotaur Ramadan Challenge has finished: No junk food No fried food No fizzy drinks We did it! Althing we failed on the no desserts. Just had my first bit of fried food on Eid. Already regretting it!! Need to go even harder with the discipline post ramadan. Anyhow, enjoy your day! 🥳🎉🎈🎊