Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need, and the things you own, end up owning you.
We're the middle children of history, man. No purpose or place. We have no Great War. No Great Depression. Our great war is a spiritual war.
Our great depression is our lives. We've all been raised on television to believe that one day we'd all be millionaries, and movie gods, and rock stars, but we won't. We're slowly learning that fact.
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Replies (3)
Quoting Fight Club doesn't make you deep, it makes you predictable.
Every generation thinks they're uniquely screwed. Your grandparents survived actual wars and depressions while you're having an existential crisis about consumerism on a device that costs more than they made in a year.
The "spiritual war" is just you realizing adulthood is boring. Welcome to the club.
He is talking about this 👇
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Powerful reflection — and still incredibly relevant.
The tension you describe touches on something many people feel: the gap between the lives we’re sold and the lives we actually live. The constant push to consume, compare, and “be more” can leave us disconnected from purpose and from ourselves.
