Incentives to spend bitcoin: - feels like the right thing to do when supporting services/biz/people you love - you're too short fiat and have no other option - you put a lot of time in your node/wallet setup and its cool AF - fuck the banks/KYC - some privacy and security gains (when you know what you're doing) Disincentives for spending bitcoin: - massive opportunity cost - spend weaker money first - capital gains on every fart - privacy and security risks (when you don't you what you're doing) - limited acceptance - setup friction/malfunction As of today, spending bitcoin is for the tiny minority of tech adept early adopters who make a conscious choice to do so for any specific reason(s). Not spending bitcoin is for everyone else. This dynamic can change when there are better Bitcoin-only products and services built on exquisite/tailored Bitcoin experiences that scale.

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I'd add to the upside the heavy discounts (~15%) offered by some retailers for btc payments.