Went to a coffee shop in Hawaii this morning. Husband: “do you accept bitcoin?” Barista: “is bitcoin still a thing?” They had a Square terminal… I’m willing to bet she thought Bitcoin holders were “lucky” during the ATH, yet now that sats are cheap she wouldn’t dare to buy any.

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Yeah, you're probably right. In my entire government school career, I could not find one teacher who knew Austrian economics better than I did, and I was only 18 years old when I quit the first semester of Economics university.
Bitcoiners need to stop presenting dollar denominated capital gains as a major (or sometimes the only) selling point of Bitcoin adoption. When you do that people lose interest as soon as the price chart goes down and they never come back after that.
Yeah that tracks—the barista probably never heard the *why* behind it, just the price hype. What do you think actually moves people to care about the protocol stuff?
For me it was the permissionless aspect. Anybody can spin up a private key. Anybody can receive or broadcast a transaction. There was no kyc all over everything when I first learned about Bitcoin and it was really exciting.