I thought wine was supposed to get more valuable with age. Everything in my cellar is losing value fast. Even as the bottles improve with age and each vintage gets more scarce, they lose value. Bitcoin is eating my lunch. image Just in the last month, my wine is down 26% and I don't see this stopping any time soon. Once I understood this dynamic, that my wine is going to be devalued in bitcoin terms forever, I had two choices: 1) Reinvest back into my business to grow faster than bitcoin. 2) Sell wine for bitcoin and let that grow for me In some ways I'm lucky that scaling up a winery is so hard. I age red wine for 2 years before I sell it and there's no real way to speed that process up. How could I possibly justify an attempt to outgrow bitcoin? My choice was easy. For CPG businesses that cycle inventory faster, the decision isn’t as clear. How do you make the case for bitcoin to someone beating its historical CAGR by reinvesting into their business? They're killing it, but long term, do they really expect to outpace bitcoin? The pressure to scale constantly disappeared when I realized I didn’t have to grow just to survive. Just putting some of your sales in bitcoin lets it do a lot of the growing for you. Growth is a fine goal, but chasing it just to stay afloat wears entrepreneurs down. They trade sleep, family-time, and sanity in the hopes that they can keep up. Bitcoin can carry the growth pressure so you don't have to. Build the business you actually want, and let bitcoin carry the rest.

Replies (60)

dustygrooves's avatar
dustygrooves 1 year ago
I was just thinking about this today. It’s gunpowder and won’t be a choice. Can’t wait to see more businesses simply holding it. I was thinking another way to be even more competitive is to have bitcoin supplement profit margins. Businesses could offer a better price while supplementing their margin with bitcoin’s ngu superpower. What a time!
It's easy to think you're getting off the fiat hamster wheel to steady ground, but really you're getting off the hamster wheel and stepping onto one of those moving sidewalks. From there, walk, run or stay put and you'll keep moving forward
It's easy to think you're getting off the fiat hamster wheel to steady ground, but really you're getting off the hamster wheel and stepping onto one of those moving sidewalks. From there, walk, run or stay put and you'll keep moving forward
run your business on bitcoin. it just works. nevent1qqsyntl0dxlrgpsr3z2wjvhwn5hwdpxk3r56shqrs3fv65qxulwpfhc8exalq
Great thought here. I took some time off to focus on fixing my house. I am not gaining fiat by working. Yet I’m not falling behind. But on the contrary my net worth is growing. Wild. But whats even more wild is if I swapped my house for corn….. we’ll Bitcoin will ‘eat real estates lunch’ as @Ben Justman🍷 put it
Kingbee's avatar
Kingbee 1 year ago
Spoken with true understanding.
Let the end consumer do the aging. I have a handful of bottles that have been sitting for years. Move it off of your shelf and on to mine. I’ll do the long term holding. 🫡
There's a balance though. Not all consumers are prepared to age it or educated enough to know that they're drinking wine before they should. Gotta age it long enough but not too long myself
Based take. The world isn't supposed to have a few mega corps, it should be made up of billions of people managing their own business and interests.
This was my thought too. … but, Without getting into how much this place has cost me in repairs (toilet just flooded in my rental, damaged drywall in the basement unit… something all the time). But mostly highlighting the fact property values in my city actually underperformed keeping up with inflation. Add insurance, bills and taxes. I think a lot are better off saving in Bitcoin and renting or finding other creative ways of dwelling. If I started renting vs owning. I’d be further ahead. So my conclusion is you can live in a Bitcoin. And the cherry on top is I’d have more time from not repairing shit or doing improvements. Although I do realize all the skills I’ve learned. Including knowledge and experience gained from being A landlord. So there’s that
Bitcoin makes it glaringly obvious that most things don't go up in value over time. The money is devalued.
Brilliant! Make great wine without over production pressures. Fiat is what kills small winemakers especially when demand changes once they start overproduction.
In time, I think we will trend back towards that. Fiat rewards centralization, but Bitcoin only builds from the remains of the old system. Certain structures will remain
Oh, I don't know about that. But they would have had to drink their own urine for the study which is why they are full of themselves.
I think that mind altering substances are powerful to help the mind work through things with different mental patterns. Drinking high quality and well paired wine can elevate flavors of meals. Do this with loved ones for celebratory meals and it can elevate the experience. Drink to enhance Not to escape Obvs alcohol isn't "good for you" from a physiological perspective and is addictive, but much of what makes you feel horrible isn't the alcohol itself AND it's on your to use it responsibly. Many people can't do that and blame alcohol instead of the selves
Wine has like so many other things become an object of investment, and since we are near the top before the latest 18-year bubble pops, you're more likely to see outflux of demand and thus, value.
Are you open to having a discussion or are you going to continue with this close mindedness? If you think alcohol is so bad why would you interact with someone who makes it? I must be the devil in your eyes. Why are you spending time talking to the devil?
Yaaaaasss!!!! 🥂 to this! I was running myself into the ground trying to ‘outpace’ inflation with my business, which started to make me feel bad about passing on the high fees to my community that wanted my help. Now I let the protocol work for me while we #travelslow as a family and pick up easy jobs for our weekly expenses. Next stop, earning in fiat. The pressure is off. Life is good. Love sharing your lived experience in this time of Free Market transition. #trailblazer #businessowner
You have a quality, standout product. Over time, one will only be able to buy the best products with Bitcoin, as the best product’s merchants will be able to demand only Bitcoin. You might eventually begin to have a Bitcoin-only branded association of quality, which may expand your business faster than you might anticipate.
If anyone sells something I need for Bitcoin, they have my business. I don’t care if I can walk to the corner store to get it, or if it’s far away. I’ve never once been disappointed with the product. Always looking for other vendors! It’s all knitting together, slowly. We are Bitcoin. We are all the Tribe of Tomorrow, today.