2 people sell identical sandwiches. You pay the poorer $5 and tell the wealthier that you want it for free because they can afford it.
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That'd be nice. Here it works differently.
The big fish gets the service at cost, because if he bad-mouths you you won't have a business.
The n00b or foreigner (or woman/man, in some industries) pays literally 10x.
I've done some work in mystery shopping, and its hilarious how different quotes can be depending on gender, age and accent.