I mean it seems intuitive that you enable zapping to app authors and you take 5% cut, which I think would be very fair, or you create easy to use infra/libs for apps to integrate zaps and then you get cut from there...
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Yes, also premium offerings
What are premium offerings?
Are you kidding, the user base here is far too small to monetise for anything other than snack money. The part of the user base that is regularly active and that can even use zapstore could literally fit into a small town church. And most of them download like an app a month.
You have to take the tech and monetise it elsewhere, to existing business that have their own existing user bases.
nostr is infinitesimally, ridiculously, unfatohomably tiny.