Bitcoin is like AI in 2014.
(Not like the internet in 1998 as most say)
Ask most people what Bitcoin is, and the answers are familiar:
An open payment network.
A speculative asset.
An investment.
Maybe even "a libertarian experiment"...
But for those building in the real world, those definitions are increasingly outdated.
-> 𝗕𝗶𝘁𝗰𝗼𝗶𝗻 𝗶𝘀 𝗮 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘁𝗼𝗼𝗹.
And that shift changes everything.
A decade ago, most people dismissed AI as hype or science fiction.
Today, AI powers everything from customer service to logistics to security.
It’s increasingly part of the infrastructure businesses rely on.
Bitcoin is on a similar trajectory.
I can't stress how much it has become a practical lever that businesses can use today.
You have to figure out what it is, and how it works for you.
And no, before you say it:
It’s Not Blockchain. It’s Bitcoin. Only.
Bitcoin is different because it solves problems that businesses actually have. Not in theory in daily operations, in risk management, in capital allocation.
That’s why it’s quietly spreading through adoption by those who understand its utility.
So what can businesses actually do with Bitcoin?
➡️ Here’s a non-exhaustive list:
→ Loyalty Programs
Reward customers or employees in sats. A reward that actually appreciates over time, unlike points that expire or get devalued.
→ Global Payments
Send value across borders in minutes, 24/7, without intermediaries or friction. Benefits for distributed teams, cross-border vendors, or freelancers.
→ Fee Reduction
Eliminate card processing fees. Reduce payment friction. Open your business to global spenders, even unbanked ones.
→ Energy Optimization via Mining
Turn excess electricity into revenue. Think manufacturers, resorts, or utilities with seasonal or off-peak surpluses.
→ Tech-Savvy Marketing
Position your brand at the intersection of innovation and trust. “We accept Bitcoin” is more than a payment option. It’s a statement.
→ Treasury Optimization
A small allocation can hedge against local currency depreciation, improve Sharpe ratios, and reduce exposure to single-currency risk.
Many still believe #Bitcoin is too intangible to be useful.
From these past 5 years building #NeoWealth, I can't but object.
Businesses don’t need to be “convinced.” They need to use it for what already makes sense.
The same way they started using cloud computing. Or mobile payments. Or AI.
Bitcoin isn’t your average abstract idea anymore. It’s a toolkit you can't miss out on.
One that helps businesses operate more efficiently, reward more meaningfully, and plan more resiliently.
And for those who see it early:
It’s not just a hedge.
It’s an edge.
Yes, people will soon ask you if you're Bitcoin-enabled (or #Nostr -enabled). I'm working on it. Thank me later 😉 😏
