To be clear, I am the CEO of Strike. I will lead both companies.
At Strike, we will continue building #Bitcoin financial services for the world, making Bitcoin more accessible for all.
Today, we’re sharing some of our financials for the first time:
2024 Volume: $6B+
YOY Growth: 600%
Gross Profit Margin: 85%
Customer Acquisition Cost (CAC): $0
Largest Customer Cohort: $50K-$500K/month
Profitability Statement: We expect to generate 8-9 figures in net profit in 2025 with just ~75 full-time employees
Strike is lean, profitable, and growing.
Strike operates on a #Bitcoin standard. We hold almost all of our balance sheet in #bitcoin and sweep all of our cash flow into our #bitcoin treasury.
We’re just getting started at @Strike 🫡🚀
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Replies (57)
LFG 🔥🚀
Congrats dude! Been a strike user since ‘21. Keep killing it 🤙
Those are numbers are fat as hell.
"... both companies."
Strike and ... ?
Insane numbers, well done.
$xxi
Ah, the "Twenty One" that's been filling my feed. Thank you @SuiGenerisJohn
Congrats, Jack! You are killing it. I’d love to be your 76th employee if you need help growing Strike in Brazil! LFG 🚀

To be clear, I am the CEO of Strike. I will lead both companies.
At Strike, we will continue building #Bitcoin financial services for the world, making Bitcoin more accessible for all.
Today, we’re sharing some of our financials for the first time:
2024 Volume: $6B+
YOY Growth: 600%
Gross Profit Margin: 85%
Customer Acquisition Cost (CAC): $0
Largest Customer Cohort: $50K-$500K/month
Profitability Statement: We expect to generate 8-9 figures in net profit in 2025 with just ~75 full-time employees
Strike is lean, profitable, and growing.
Strike operates on a #Bitcoin standard. We hold almost all of our balance sheet in #bitcoin and sweep all of our cash flow into our #bitcoin treasury.
We’re just getting started at @Strike 🫡🚀
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Congrats bro LFGOOOO!!
holy shit
Top 😍
Proof of killin it
Congratulations 🙌 @jack mallers
Looking forward
🔥🔥🔥 congrats Jack and great news
🔥 congrats Jack and great news
Listen .. do you hear it? That’s the sound of inevitability
LFG 🚀
🫡🫡
I was a Beta tester for Strike. Jack never disappoints.
If Big Money thinks they can manipulate him, they are underestimating him.
I can think of no better person to lead this venture. He’d rather blow it all to hell rather than let it go astray.
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🫡🫡
Very good! 🤝🙌👍
can you just do things?
In your 21 speech, you spent a fair bit of time defining your lane as being bitcoin native —not a pivot from some other business activity.
Not clear why that is an advantage?
Are you aiming to market to younger investors?
Noticeably absent was any acknowledgement or reference to MSTR. Why not address the elephant?
Great 🤙🏼🫡
What a slack job. All you do is say “No” when someone wants to sell bitcoin and “Yes” when they someone wants to buy.
Is there an assistant to the CEO job available? I can stand behind you and be your hype man!
Congratulations buddy
LFG 🔥
Great congrats!!! 👏👏
Great job ✌️
Awesome! I'm curious when you'll actually start buying Bitcoin👀
Wow, very impressive
that’s fucking crazy. unleashed that lightning in a bottle brother
Big fan of Strike. Can't wait to see what Twenty One has in store with you at the helm!
congratulations for your new company . 🧡 wishing you , the team and everyone in the ecosystem a good success and prosperity in the near future .
Who holds/custodies Bitcoin?
What usually happens when a company custodies Bitcoin?
Sorry just want to say …. Who care ???
Let me get a job
I’m a hell of a salesman
I won’t take no for an answer
Maybe’s count as no’s
The only Nos I like are in NOSTR
If your name is Jack, you must run (at least) two companies at once. This is known.
Kudos!
Congrats Jack. It is quite fascinating that people don't understand how someone can be ceo of 2 companies. It happens ALL the time in private and public companies. I have multiple unrelated companies. I am the CEO of all.
well done! Congrats!
Does this thing even work ?


Nice bit of simpage going on here:
To be clear, I am the CEO of Strike. I will lead both companies.
At Strike, we will continue building #Bitcoin financial services for the world, making Bitcoin more accessible for all.
Today, we’re sharing some of our financials for the first time:
2024 Volume: $6B+
YOY Growth: 600%
Gross Profit Margin: 85%
Customer Acquisition Cost (CAC): $0
Largest Customer Cohort: $50K-$500K/month
Profitability Statement: We expect to generate 8-9 figures in net profit in 2025 with just ~75 full-time employees
Strike is lean, profitable, and growing.
Strike operates on a #Bitcoin standard. We hold almost all of our balance sheet in #bitcoin and sweep all of our cash flow into our #bitcoin treasury.
We’re just getting started at @Strike 🫡🚀
View quoted note →
Keep up the good work man.
Can all future presentations be made in sats/bitcoin and not “$” ?
Bold prediction… @jack mallers will own the Chicago Bulls one day
@jack mallers is a BAAAAD man! Keep killing it, brah! And also please let your Nostr faithful know when the "XXI" IPO is gonna drop. Don't want to miss opening day.
When will reoccurring purchases in sats amount instead of dollars be available?
Good to see, Jack, keep up the good work. Keep it simple, don't lose sight of what's important, the mission / vision, the long term goals, and your sanity. Take time to make time. Cheers.
Great to hear! I also saw Bitcoin Archive's tweet about how you said Strike will "launch Bitcoin-backed lending "within days."" Can you confirm this offering?
If true, the timing of this screams that it is the income from Strike's lending program that will grow XXI's BPS. Is that indeed the main source of income for growing XXI shares?
If not, what is the business model that makes XXI's BPS grow?
Tag Follow.
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When Canada?! 🇨🇦
Awesome to see those financials!
As a financial geek; I would love to see this information broken down more granularly like how @River presented theirs!